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Sales EnablementFramework
Sales enablement is a multi-faceted role with many concepts to master as you strive to empower sales teams, and ace your career. Feel the stress melt away when you use our framework to find and fill the gaps in your knowledge of the five fundamental stages.
Strategy and planning
Aligning with stakeholders and crafting methodical plans are at the core of what sales enablement is all about.
Go-to-market
Internal communications
Vision statements
Stakeholder management
Change management
Alignment and collaboration
Objectives & KPIs
Content
Content, whether for a rep’s own use or to be shared with a prospect, can be a key part of clinching a deal and getting one step closer to your revenue goals.
Sales scripts
Content strategy
Battlecards
Sales playbook
Personas
Buyer-facing assets
SWOT Analysis
Tech and tools
Your tech stack is your gateway to sales and enablement success. Get the right tools in place with the right processes, and watch your teams thrive.
LMS
Evaluation
CMS
Tech stack
CRM
Sales automation
Implementation
Learning and development
Equipping sales reps with the skills and knowledge they need to succeed is at the heart of sales enablement. Learning & development has to be a key area of focus for that reason.
Sales kick-off
Onboarding
Sales methodology
Training & coaching
Rep feedback
Certifications
Growth
There’s no room to stay still in enablement. Taking feedback, iterating on programs, and measuring your results is your path to success.
Feedback
Track & analyze
Optimization
Metrics
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